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	<title>To The Point Marketing</title>
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		<title>Let Your Customers &amp; Prospects  &#8220;In&#8221;</title>
		<link>http://www.tothepointwriting.net/2010/07/letprospectsin/</link>
		<comments>http://www.tothepointwriting.net/2010/07/letprospectsin/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 13:29:53 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[Cincinnati & Nearby Businesses]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=735</guid>
		<description><![CDATA[
			
				
			
		
This spring and summer, a friend of mine has been enjoying fresh fruits and vegetables from Cedarmore Farm a nearby Amish farm through a CSA arrangement (Community Supported Agriculture). A such, every Tuesday he picks up a lovely box full of farm fresh seasonal stuff from a nearby pick up location.
Dropped into each box is [...]]]></description>
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		<title>LinkedIn: Inspire Smiles, Conversations &amp; Questions</title>
		<link>http://www.tothepointwriting.net/2010/06/linkedin-conversations-questions/</link>
		<comments>http://www.tothepointwriting.net/2010/06/linkedin-conversations-questions/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 18:34:57 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[LinkedIn profiles]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=676</guid>
		<description><![CDATA[
			
				
			
		
Concise Marketing Advice Podcast
Rewrite the bone dry copy in the &#8220;Experiences&#8221; section of your LinkedIn Profile and then spunk it up. How? Ask yourself &#8220;How does this experience help me serve my clients better?&#8221; Pair your answer with quirky, out-of-the ordinary or striking one liners and vignettes that you&#8217;ve dealt with at work. To recall [...]]]></description>
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		<title>Relieve Sales Pressure: Set Expectations</title>
		<link>http://www.tothepointwriting.net/2010/05/relieve-sales-pressure-set-expectations/</link>
		<comments>http://www.tothepointwriting.net/2010/05/relieve-sales-pressure-set-expectations/#comments</comments>
		<pubDate>Wed, 05 May 2010 15:20:37 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[Referrals]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=641</guid>
		<description><![CDATA[Are you meeting with lots of prospects and getting no results? How do you approach for sales meetings with prospects? Do both of you have the same expectations each time you meet?]]></description>
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		<title>To The Point Marketing Joins the Northeast Cincinnati Chamber of Commerce!</title>
		<link>http://www.tothepointwriting.net/2010/05/to-the-point-marketing-joins-northeast-cincinnati-chamber-of-commerce/</link>
		<comments>http://www.tothepointwriting.net/2010/05/to-the-point-marketing-joins-northeast-cincinnati-chamber-of-commerce/#comments</comments>
		<pubDate>Mon, 03 May 2010 13:56:29 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[networking]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=634</guid>
		<description><![CDATA[
			
				
			
		
As of Friday, I am now belong to the Northeast Cincinnati Chamber of Commerce!
Do you belong to this chamber? If so, what are your favorite events  and benefits?
Is your business a member of a Cincinnati or N. Kentucky Chamber of Commerce?
If yes,  tell me which one and why, including your favorite events.
Please post your answers [...]]]></description>
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		<title>Ramp Up Referrals by Priming the Pump</title>
		<link>http://www.tothepointwriting.net/2010/04/ramp-up-referrals/</link>
		<comments>http://www.tothepointwriting.net/2010/04/ramp-up-referrals/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 13:56:39 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[Referrals]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=632</guid>
		<description><![CDATA[Make it easy for colleagues and clients (aka referral partners) to send you business. Ask them to keep an eye out for specific situations, projects or emotions signaling a need for your services or products.]]></description>
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		<title>Seven Ways to Maximize Your LinkedIn Recommendations</title>
		<link>http://www.tothepointwriting.net/2010/04/maximize-linkedin-recommendations/</link>
		<comments>http://www.tothepointwriting.net/2010/04/maximize-linkedin-recommendations/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 15:10:12 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[LinkedIn profiles]]></category>
		<category><![CDATA[Testimonials]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=617</guid>
		<description><![CDATA[
			
				
			
		
You&#8217;ve sought and received recommendations on your LinkedIn Profile&#8230;What else can you do with them?
Also called testimonials or endorsements, recommendations cater to your prospects&#8217; desire to understand why they should work with you, based on your clients&#8217; experiences.
For example Janine Moon, a career and executive coach in Columbus, Ohio said that a prospect became her [...]]]></description>
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		<title>Your 2010 Mini-Primer for Successful Networking</title>
		<link>http://www.tothepointwriting.net/2010/03/networkingprimer/</link>
		<comments>http://www.tothepointwriting.net/2010/03/networkingprimer/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 15:39:50 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[business owners]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[sales]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=612</guid>
		<description><![CDATA[Follow this mini guide to get what you want out of networking..In spite of the hubbub of handshakes and speedy introductions. ]]></description>
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		<title>Blast Off with Mile High Credibility</title>
		<link>http://www.tothepointwriting.net/2010/03/mile-high-credibility/</link>
		<comments>http://www.tothepointwriting.net/2010/03/mile-high-credibility/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 12:18:51 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Writing]]></category>
		<category><![CDATA[business owners]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[bios]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[Elevator speeches]]></category>
		<category><![CDATA[LinkedIn profiles]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=599</guid>
		<description><![CDATA[Discover the keys to crafting a personal networking introduction or LinkedIn profile attracting your prospects' intense interest. ]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Sincere &amp; Clear = Sweet Success</title>
		<link>http://www.tothepointwriting.net/2010/03/sincere-clear-sweet-success/</link>
		<comments>http://www.tothepointwriting.net/2010/03/sincere-clear-sweet-success/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 16:07:49 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[business owners]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.tothepointwriting.net/?p=590</guid>
		<description><![CDATA[
			
				
			
		
Do you respect your own profession? Do you sincerely like and enjoy working with your clients?
At a recent business meeting the discussion leader referred to his prospects and clients as lazy and unmotivated. When I met separately with two fellow attendees, each one (independently) mentioned that they did not know what to think of someone [...]]]></description>
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		<title>Learn from TurboTax how to use&#8230;</title>
		<link>http://www.tothepointwriting.net/2010/02/learn-from-turbotax-how-to-use/</link>
		<comments>http://www.tothepointwriting.net/2010/02/learn-from-turbotax-how-to-use/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 11:42:58 +0000</pubDate>
		<dc:creator>Andrea Dale</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[Twitter posts]]></category>

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		<description><![CDATA[
			
				
			
		
Learn from TurboTax how to use Twitter to actually *help* clients vs *telling* them how you can help them. http://ow.ly/13KwX
]]></description>
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