Sing Your Customer's Tune
Sharpen Your Marketing Edge with
Targeted Marketing Consulting & Copywriting
I am your potential customer, staring at your ad
Where you tout your widget's features and its perfect shade
of plaid
But I don't care about stripes . . That it's a "must-see"
What I've got to know, is what that widget can do for me!
Defining and communicating what your "widget" does for
potential buyers, increases sales, retains more customers, and attracts the clients you want.
For example, consider a red minivan; to a mother, it's a perfect vehicle for getting her family, groceries and pets around town. The bright red color makes it easy to find in crowded parking lots in the dark, when she's got two tired kids.
She bought that particular vehicle because of her needs and what this van does for her.
Understanding and communicating the "bang" your customers get out of your products and services is what I do for you. As a copywriter and marketing consultant, my practical "to the point" approach:
As a business writer, songwriter and marketing professional, with more than 14 years of experience, I quickly grasp the heart of your business through industry and product research and listening closely to you and your clients.
When:
Sharpen your marketing edge by picking up the phone and calling me at 513-561-2642 or sending me an email today.